Background
Grant Larson doesn’t sound immediately like a scion of Porsche’s hallowed design team. However, despite growing up in Wisconsin and attending the Milwaukee Institute of Art and Design, Larson did most of his best work in Germany. Working first at Audi before moving to Porsche in 1989, Larson was responsible for bold and breakthrough designs for the original Boxster and Panamera. In 2001, however, he was charged with the most demanding of Porsche briefs – reworking the iconic 911 for its sixth generation.
Of course, Porsche wasn’t about to entrust the reinvention of the “family silver” with anyone other than the shrewdest and most accomplished of designers. Larson understood that the 996 wasn’t the best loved of 911 models, mostly due to its modernist, somewhat flamboyant interpretation of the concept. Sensibly Larson reined everything in a touch rather than doubling down on the 996’s direction of travel. Gone were the divisive “fried egg” headlamps in favour of more upright, traditional looking round items with separate indicators. Likewise, the interior harked back to earlier aesthetics and design cues. Other innovations concurrent with the new model was the design process starting with the Cabriolet version for the first time (any structural upgrades made would then benefit the coupe, too) and a huge diversity of model configurations being made available. With Coupé and Targa, Cabriolet and Speedster models available in two and four wheel drive, turbocharged and naturally aspirated engines, the model permutations for the 997 numbered thirty in total.
The 997 was launched in 2004 for the 2005 model year and the entry Carrera model utilised the 3.6 litre six cylinder water cooled boxer engine of the 996. In fact very little was new, mechanically speaking, but Larson’s subtle design tweaks and niche marketing methodology lifted the 911 back to the status of an instant classic in 997 form. Production of the 997.1 first generation cars spanned 2004 to 2008 with just under 138,000 units produced. Of these only around 16,500 were Carrera Coupe models.








